Resto-tunisie.com , a Tunisian guide to restaurants, but mostly booking site online since its submission to Barcamp 2009 is gaining ground on the web Tunisia, notably through innovative activities such as Resto Tour but not a very restrictive model (no need for credit card book).
site wishing to strengthen this growing success, and touch the ground on a tight budget opt for a buzz marketing campaign (the pub at the base of the poor that has evolved a bit like the story of pizza and Neapolitan fishermen)
To this end, a Buzz campaign with a slogan "For better choose your restaurant, see Resto-Tunisie.com "was launched through the video I'll let you see:
Knowing that we see on facebook at all and mostly anything, the video had every chance to be viral but at what price? the reaction of the community were quick to come:
A mixed reception for good reason, even if it's a video "Fake" cover on YouTube (without discomfort by the brand for that matter), the video degrades the profession of catering and restaurants Tunisians, who are reminded providers that are the livelihood of Resto tunisie.com .
Bungled a brand that seeks and hopefully will not cost much.
morality? gluttony is a bad thing ...
PS: Besides this article, I myself used Resto tunisie.com , the service is impeccable
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